Kenwood - Premium Wash n Wear

Kenwood Premium Wash n Wear: A Staple in Pakistani Menswear

Kenwood Premium Wash n Wear is a highly regarded fabric in Pakistan, primarily sought after for crafting men's traditional attire, the shalwar kameez.¹ Renowned for its convenience and comfort, especially during the warmer seasons, this fabric has become a popular choice for daily wear, professional settings, and casual occasions.

Fabric Composition and Feel:

The hallmark of Kenwood Premium Wash n Wear is its blended composition, typically a mix of polyester and viscose.² This combination leverages the strengths of both fibers: polyester provides durability, wrinkle resistance, and color retention, while viscose lends a soft, breathable, and slightly lustrous quality that mimics natural fibers. Some premium variations may also include modal viscose, further enhancing the fabric's softness and luxurious feel.³

The result is a lightweight to medium-weight fabric with a smooth finish and an elegant drape. It is designed to be comfortable against the skin, allowing for good air circulation, which is a crucial feature in the climate of Pakistan. Some Kenwood fabrics are also treated with a liquid ammonia finish, which imparts a silkier feel and a subtle sheen.⁴

Key Features and Advantages:

The popularity of Kenwood Premium Wash n Wear stems from several key characteristics that cater to a modern lifestyle:

• Wrinkle Resistance: One of its most significant selling points is its ability to resist creasing, minimizing the need for ironing and ensuring a neat appearance throughout the day.

• Durability: The synthetic blend ensures that the fabric can withstand regular wear and washing without losing its shape or color.

• Easy Care: As the name suggests, it is easy to wash and maintain at home, making it a practical choice for everyday garments.

• Color Retention: The fabric is known for holding its color well, even after multiple washes.

• Comfort: Despite its synthetic content, the fabric is engineered to be breathable and comfortable for extended wear.

• Affordability: Kenwood offers a balance of quality and value, making it an accessible option for a wide range of consumers.

Usage and Market Presence:

Kenwood Premium Wash n Wear is almost exclusively used for unstitched men's suiting, allowing individuals to have their shalwar kameez tailored to their specific measurements and style preferences. It is widely available in a vast array of colors, from classic whites and blacks to a spectrum of muted and vibrant shades.

While there isn't one single official manufacturer's website for "Kenwood Fabrics," the brand is prominently featured and sold by major textile retailers in Pakistan, such as Chawla Fabrics and Bholajee Fabrics. This suggests that "Kenwood" may be a trade name for a specific line of high-quality wash and wear fabric produced by or for these retailers. Variations such as "Kenwood Cotton" are also available, indicating a range of products under the Kenwood label to suit different preferences.⁵

Care Instructions:

General care for Kenwood Premium Wash n Wear is straightforward:

• Machine wash on a gentle cycle with cold or lukewarm water.

• Use a mild detergent.

• It is advisable to air dry the fabric, although it can often be tumble-dried on a low setting.

• If ironing is needed, a low to medium heat setting is recommended.